Africa’s digital trade route: a year-round platform where brands can showcase their products and buyers can discover, connect, and schedule meetings — online or alongside trade shows.
From curated digital matchmaking to collective global trade show booths — FourtyDays gives small brands a big stage.
Why did we start FourtydaysOur Focus Categories
FourtyDays is built around the fastest-growing FMCG categories where Africa has unique strengths.
Beauty & Personal Care
Food & Beverage
Household
Health & Wellness
Baby & Kids
Pet Care
“Fast. Verified. Connected. Ready for the shelf. Start your FourtyDays Journey here!”
Suppliers - Get Discovered
List your products, join curated meetings, attend trade shows
Free Signup - Membership plansBuyers - Find Products
Discover verified African suppliers, attend curated events, request samples.
Free Signup - Membership PlansEvent Organizers
List your trade show for free, connect with buyers & suppliers
Join for Free - Limited time offerWho is it for?
African suppliers spend millions building great products, yet struggle to connect with the right buyers. Buyers are overwhelmed, short on time, and often miss the best opportunities. Trade shows help — but they’re expensive, infrequent, and limited by geography.
For Suppliers
Put your brand on the global stage, list and become part of the FourtyDays event.
- 🌍 Global exposure: Your products are visible to buyers worldwide, not just those who attend in person.
- 📖 Catalog placement: Be included in the FourtyDays digital and physical event catalogs.
- 🤝 Buyer access: Connect with verified buyers who are actively sourcing in your category.
- 🛒 Curated meetings: Get matched to buyers that fit your profile, maximizing ROI.
- 🚀 Post-event follow-up: Keep buyer conversations alive inside FourtyDays after the event.
For Buyers
Stay ahead of the market by exploring new products and participate in upcoming events on FourtyDays.
- 🔎 Discover verified suppliers: See who will be participating before the event starts.
- 🤝 Request curated meetings: Get matched with suppliers that fit your sourcing needs.
- 📦 Request samples directly: Save time and evaluate products faster.
- 🌍 Stay connected post-event: Continue conversations digitally through the FourtyDays platform.
For Trade Event Organizers
Let your event become part of the digital road where African brands meet global buyers.
- 🌍 Global visibility: Your event gains exposure to verified buyers and suppliers across multiple markets, even before they arrive at the venue.
- 🤝 Qualified leads: Buyers and suppliers on FourtyDays can connect with exhibitors who plan to attend, creating meetings and interest before the show.
- 📖 Extended reach: Exhibitors’ products and profiles remain visible on FourtyDays after the event ends, keeping the momentum going.
- 🚀 Easy ecosystem integration: By listing your event, you tap into a platform already focused
FourtyDays Live - Curated events
Online Meets Face-to-Face
- We know nothing replaces the value of meeting face-to-face.
- Buyers pre-select suppliers by category and needs.
Where Deals Begin
🤝 Curated Meetings
FourtyDays Curated Meetings connect verified suppliers with buyers who are actively sourcing.
Every session is short, focused, and designed to maximize results.
- ⏱️ Pre-scheduled 10-20 minute one-on-one meetings
- 📖 Supplier & product profiles shared in advance
- 🛒 Buyers matched based on sourcing needs
- 🥂 Hospitality included during the event
Curated meetings
- Short, focused meetings — saving time for both sides.
- After the event, conversations continue on the platform.
Upcoming FourtyDays Live Events
A great opportunity awaits buyers and sellers at our events in 2026. Signed up members can register for free with no financial commitment.
Durban - 23/24 April 2026
Register nowJohannesburg 17/18 September 2026
Register NowNairobi - 11/12 June 2027
Register NowFourtyDays Global — Where Small Brands Go Big
✅ Affordable participation (shared booth costs) ✅ Professional presence under the FourtyDays brand ✅ Access to serious global buyers ✅ Post-event follow-up continues on the platform
Free Registration - No financial commitment